Emerging Technologies

Closing the intelligence gap: How leaders can scale AI with strategy, data and workforce readiness

An AI sign is seen at the World Artificial Intelligence Conference (WAIC) in Shanghai, China July 6, 2023: leaders must embed it in strategy and build strong data foundations for scaling AI

leaders must embed it in strategy and build strong data foundations for scaling AI . Image: REUTERS/Aly Song

Amit Kumar
Managing Partner and Global Head of Consulting, Wipro
Srinivasaa HG
SVP & Global Head Data, Analytics and AI, Wipro
  • Scattered pilots and quick wins won’t deliver sustainable impact; success requires artificial intelligence (AI) to be woven into core operations.
  • Poor governance and low data maturity are the main barriers to scaling AI rather than the algorithms themselves.
  • Empowering, reskilling and preparing the workforce is essential to transform alongside AI, not be sidelined by it.

Enterprise technology has continually raised productivity expectations – from enterprise resource planning’s (ERP) “systems of record” to generative artificial intelligence (GenAI) “AI copilots.” Now, AI agents are entering the workforce and everything about how we run businesses is poised to change.

In today’s world, where geopolitical volatility can reroute supply chains in weeks and technology cycles compress from years to months, the question for chief executive officers is no longer whether to transform but how to orchestrate transformation at scale, with speed and accountability rising together.

This profound change at every level of business requires business leaders to take bold action and embed AI into the core of their business operations, orchestrating transformation at scale with a strong, responsible data foundation.

Siloed AI deployments risk lasting success

The current surge in AI adoption reflects a rat race of hype-fueled, entrepreneurial deployments with many businesses adopting rapid AI implementations aimed at achieving quick tactical results and productivity improvements, often without sufficient attention to long-term strategic considerations or overall business transformation goals.

In fact, today most AI efforts remain small-scale experiments, not transformative programmes. A recent MIT study found that 95% of GenAI pilot projects failed to deliver measurable return on investment, underscoring how fragmented, tactical AI applications often fall short of enterprise impact.

Building AI into the fabric of an organization starts with an AI strategy tailored to the unique goals and challenges of a given business. This approach prioritises AI investments that augment critical decisions, make a real impact on business performance and create long-term value.

Ultimately, organizational intelligence will not emerge from tools; it will emerge from how people and systems work together.

It lays out a vision for embedding AI into the very fabric of business across every function, process and tool, as well as every product or service.

Furthermore, enterprises seeking to derive real value from AI must adopt ongoing transformation and innovation as their central organizing principle and establish an agile framework that enables them to continually innovate and expand their AI foundations.

Ultimately, the impact of AI must be measured by business outcomes, such as revenue growth, speed to market or reduced operational risk – not tech-centric key performance indicators. The goal should not be about “how many tasks did we automate?” It should be, “What did that automation do for our business and our customers?”.

Most organizations lack data governance foundations

The success or failure of AI at scale is determined less by the sophistication of the algorithms and more by the health of the data feeding them. High-quality, well-governed, and accessible data enables AI to be deployed in a scalable and trustworthy manner.

By contrast, poorly managed data traps AI in a cycle of isolated experiments, producing results that cannot be relied upon or scaled.

According to Wipro’s State of Data4AI 2025 report, most organizations’ data capabilities lag behind their AI ambitions. Only 14% of business leaders believe their data maturity can support AI at scale and 76% say their data management capabilities cannot keep up with business needs. Yet 79% believe AI is essential to their company’s future.

These findings create a stark picture: many organizations have AI ambitions that are not supported by their data preparedness.

In fact, according to the same report, more than half of business leaders use inaccurate or inconsistent data to guide key decisions. When asked why data projects fail, respondents cited siloed systems, unclear data ownership, and legacy governance models as the factors that hinder transformation.

A structured, integrated approach to data and AI governance is critical to the success of all AI projects. Without a clean, accurate and traceable data fabric, organizations cannot build the foundation of trust needed to leverage and scale AI.

Organizations should treat data as a first-class asset in AI initiatives. This involves establishing a single source of truth for data, implementing quality controls and tracing the origin and usage of data.

In practice, AI is only as good as the data behind it – so data must be clean, consistent and auditable. By investing in strong data governance (e.g. master data management and metadata tracking), companies ensure that AI decisions are explainable, trustworthy and scalable.

AI transformation starts with cultural evolution

Technology without workforce readiness can quickly become a costly experiment. Yet, many organizations underestimate the importance of bringing their workforces on the transformation journey.

Organizations looking to lead in an AI-first era must foster a culture of transparency and trust while embracing continuous change and transformation as the foundation for future success.

The winners in the AI-first era will boldly redefine roles and reskill their people to work alongside AI.

In the end, AI success will favour the bold.

Rather than viewing AI as a threat, they invest in continuous training so employees can focus on higher-value work. In practice, this means redesigning jobs for a world with AI “co-workers” and upskilling staff to excel at what humans do best – critical thinking, creativity and communication.

As AI promises to reshape how jobs are done and the role humans play within the enterprise, the most successful businesses will be those that leverage technology to empower people, communicate with clarity and transparency about how technology will change and reshape their roles, and build pathways for successful adoption.

Ultimately, organizational intelligence will not emerge from tools; it will emerge from how people and systems work together.

The imperative now

In the end, AI success will favour the bold. The organizations that thrive will be those that lean into continuous transformation and treat AI as a long-term, strategic imperative – not a one-off experiment.

They ground their AI initiatives in a real business context, fuel them with quality data, design for scale from day one, and invest heavily in an adaptive workforce. In short, leaders must choose whether to underestimate this disruption or harness it to truly close the “intelligence gap” in their business.

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