Three distinct personality traits drive entrepreneurs to take risks

A woman answers a call while looking out the window in co-working space The Great Room's Centennial Tower location in Singapore, July 2, 2019. Picture taken July 2, 2019. REUTERS/Loriene Perera - RC122659CFA0

Entrepreneurs have a confidence that risks becoming cockiness. Image: REUTERS/Loriene Perera

Margaret Dalton
Research Associate, Harvard Business School
Sari Pekkala Kerr
Economist, Wellesley Centers for Women
William Kerr
Professor, Harvard Business School
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