People we’ve just met like us more than we think: new study reveals the ‘liking gap’

Feb 9, 2023

Research found that the liking gap is widest after an initial conversation among colleagues or friends, but starts to shrink as people know each other for longer. Image: Unsplash/Kimson Doan

Gabi Thesing

Senior Writer, Forum Agenda

Our Impact

The Big Picture

Explore and monitor how Future of Work is affecting economies, industries and global issues

A hand holding a looking glass by a lake

Crowdsource Innovation

Get involved with our crowdsourced digital platform to deliver impact at scale

Stay up to date:

Future of Work

Listen to the article

Liking Gap: It’s common to underestimate how much people like us after a conversation. Image: Squarespace

Discover

What is the Forum doing about keeping workers well?

Have you read?

Don't miss any update on this topic

Create a free account and access your personalized content collection with our latest publications and analyses.

License and Republishing

World Economic Forum articles may be republished in accordance with the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International Public License, and in accordance with our Terms of Use.

The views expressed in this article are those of the author alone and not the World Economic Forum.