The two population megatrends set to shape the next decade

India is the 'most dynamic market' for urban consumers. Image: Laurentiu Morariu/Unsplash

Wolfgang Fengler

Lead Economist, World Bank

Max Heinze

Research Analyst, World Data Lab


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Consumer class = greater than $11/per day. Poor and vulnerable = less than $11/per day. Image: MarketPro, World Data Lab projections.

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The number of consumers in India and globally. Image: World Data Lab projections.

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Related topics:

COVID-19Cities and UrbanizationEconomic ProgressDavos Agenda 2022


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