Reusing 10% will stop almost half of plastic waste from entering the ocean. Here's how

Reusing items such as coffee cups and water bottles not only minimises waste, but also creates opportunities for companies Image: Getty Images/iStockphoto
Mayuri Ghosh
Head of Consumers Beyond Waste, Strategy & Public Private Partnerships, Future of Consumption Platform, World Economic Forum
Get involved with our crowdsourced digital platform to deliver impact at scale
Stay up to date:
Plastics and the Environment
What is the World Economic Forum doing about plastic pollution?
Don't miss any update on this topic
Create a free account and access your personalized content collection with our latest publications and analyses.
License and Republishing
World Economic Forum articles may be republished in accordance with the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International Public License, and in accordance with our Terms of Use.
The views expressed in this article are those of the author alone and not the World Economic Forum.
Related topics:
The Agenda Weekly
A weekly update of the most important issues driving the global agenda
You can unsubscribe at any time using the link in our emails. For more details, review our privacy policy.
More on Plastics and the EnvironmentSee all
Maame Akua T Yawson and Kwame Mensa-Yawson
September 22, 2023
Thom Almeida, Erin Simon and Tom Szaky
September 20, 2023
Abhishyant Kidangoor
September 6, 2023
Samantha Garrard
August 21, 2023
Branaavan Sivarajah and Jesse Vermaire
August 18, 2023