Interactive cinema: How films could alter plotlines in real time by responding to viewers’ emotions

Mar 23, 2023

Solving this issue of breaking the immersive experience remains a key question for artists exploring interactive film. Image: Unsplash/Jake Hills Avatar of user Jake Hills Jake Hills

Richard Ramchurn

Assistant researcher, University of Nottingham

Our Impact

The Big Picture

Explore and monitor how Climate Change is affecting economies, industries and global issues

A hand holding a looking glass by a lake

Crowdsource Innovation

Get involved with our crowdsourced digital platform to deliver impact at scale

Stay up to date:

Climate Change

The interactive film, Before We Disappear uses emotional cues from the viewer to edit the film in real time. Image: AlbinoMosquito Productions Ltd

Behind the scenes of filming Before We Disappear, an interactive film that changes plotline in response to audiences' emotions. Image: AlbinoMosquito Productions Ltd

Discover

How is the World Economic Forum ensuring the ethical development of artificial intelligence?

A film scene of two women sitting in a dingy interior. interactive film

The new film explores solutions to the climate crisis. Image: AlbinoMosquito Productions Ltd

Have you read?

Don't miss any update on this topic

Create a free account and access your personalized content collection with our latest publications and analyses.

License and Republishing

World Economic Forum articles may be republished in accordance with the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International Public License, and in accordance with our Terms of Use.

The views expressed in this article are those of the author alone and not the World Economic Forum.